Case Studies

We've already helped tens of thousands of individuals to start and grow their business. Learn how with our library of case studies.

The interest rate on Start Up Loans is changing

From the 1st April 2026 the interest rate on Start Up Loans is changing to a fixed rate of 7.5% for new applications. Eligibility criteria for a first Start Up Loan is being extended to businesses that have been trading for up to 60 months.

We've already helped tens of thousands of individuals to start and grow their business. Read on for the full story on some of our most inspiring loan recipients: why they became their own boss, the challenges they faced and overcame along the way and how a Start Up Loan helped them to achieve their dreams.

 
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Start Up Loans

Pica Rico

Francis Pipe and Jennifer Herrera, founders of Pica Rico Deli in Cornwall. The couple have fused Mexican flavours with Cornish produce to create a street food inspired venue in the heart of a Cornish town.

Start Up Loans

Circular11

Dorset-based sustainable plastics manufacturer, Circular11, has received a £21k Start Up Loan boost via SWIG Finance.

Start Up Loans

Energy Build Southwest

Construction manager Tom Weston has hit the nail on the head with a new business that specialises in green building techniques. He set up Energy Build Southwest, based in Ivybridge, Devon, after securing a £25,000 Start Up Loan the programme’s partner in the South West, SWIG Finance.

Start Up Loans

The Mixer

Joel Jones, 24, from Cornwall applied for a £20,000 Start Up Loan, provided through SWIG Finance, to convert a classic VW campervan into a mobile cocktail bar and launch his business, The Mixer, aimed at weddings and parties.

Start Up Loans

Bar Buoy

Learn more about Bar Buoy a cocktail manufacturer in Exmouth that received £50k from Start Up Loan funding to scale up their business.