Case Studies

We've already helped tens of thousands of individuals to start and grow their business. Learn how with our library of case studies.

The interest rate on Start Up Loans is changing

From the 1st April 2026 the interest rate on Start Up Loans is changing to a fixed rate of 7.5% for new applications. Eligibility criteria for a first Start Up Loan is being extended to businesses that have been trading for up to 60 months.

We've already helped tens of thousands of individuals to start and grow their business. Read on for the full story on some of our most inspiring loan recipients: why they became their own boss, the challenges they faced and overcame along the way and how a Start Up Loan helped them to achieve their dreams.

 
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Start Up Loans

Unbxd

William Ferrieira and his business partner, William Niven started up their independent creative agency, Unbxd in September 2015.

Start Up Loans

Seniors Helping Seniors

Christian Wilse launched Seniors Helping Seniors, and started trading officially in January 2014.

Start Up Loans

North 55 Gallery

Inga Irvine opened her art gallery, North 55 Falmouth, with the help of a £6,500 Start up Loan.

Start Up Loans

Equistone Equestrian

Emma Evelyn Stone worked as a Transport Secretary before deciding to return to university and study a science degree.

Start Up Loans

Mimi’s Organics

Rumbi Serima-Fowler started her business Mimi’s Organics in 2014 after struggling to find products to suit the skin of her son, who suffers from numerous allergies.

Start Up Loans

Floating Point

Providing two state of the art i-sopods, a therapy room, quiet room and space for yoga and pilates, Floating Point Float Centre is Berkshire’s only dedicated floatation therapy centre.

Start Up Loans

Goji Hair

Goji Hair is an exclusive, organic hair salon in the Pontcanna suburb of Cardiff, started by Victoria Griffin.

Start Up Loans

The Smart Bunker

Niall Greenan, CEO of Greenans Products, was inspired to set up his business based on an innovative idea initially designed to help his arthritic mother fill a coal bucket from a coal bunker.

Start Up Loans

Old School BBQ Bus

Former steelworker Mark Fairley has launched his own traditional American BBQ business in a bright yellow high school bus.

Start Up Loans

Brew Cavern

Upon returning to his childhood home of Nottingham Matt Hinton, having developed a strong passion in real ale and all things hoppy soon discovered that unlike Sheffield, where he had moved from, there was a real gap in the market for a serious beer retailer.

Start Up Loans

Cocoa Amore

After working in the pub industry for 10 years Peter Gardner saw the company he worked for go under and he lost his job. Deciding to start over he taught himself how to make chocolate online and set up his first storeand with the support of £10,000 from the Start Up Loans Company – Cocoa Amore was born.

Start Up Loans

Yorkshire Dama Cheese

After travelling from war torn Syria with her husband and three children Razan Al-Sous settled in Huddersfield, a far cry from her former home of Damascus.

Start Up Loans

The Sewing Room

Jacqueline Moran, a mum and entrepreneur based in Wirral, used her Start Up Loan to set up The Sewing Room, which offers expert clothes fitting and alterations.

Start Up Loans

Chappuccino

Chappuccino is a café in the heart of Chapeltown, Sheffield, run by Olivia Fisher and her mum, Claire.

Start Up Loans

Utta Nutta

Palm tree plantations have a big environmental impact and this is one of the main reasons Katie decided to develop her own recipe, one which didn’t use this ingredient.

Start Up Loans

Smartzer

Karoline Gross always wanted to do her own thing and Start Up Loans helped her do just that.